Content Marketing, Marketing Infographics

7 Steps for an Optimised Content Marketing Strategy

This is a terrific infographic from Intergage earlier this year, 7 Steps for an Optimized Content Strategy. This is a very similar approach to how our Director of Content Strategies, Jenn Lisak, develops ongoing strategies for our clients.

A couple additional tips: First, ensure that your content management system is well-optimized so that search engines can determine what search results your content should be displayed in. Second, I would swap out Digg in the promotion methodology for StumbleUpon!


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