Acronyms Beginning With E

Sales, marketing, and technology acronyms that begin with E

  • EC2

    A web service that provides resizable compute capacity in the cloud. It is a part of Amazon Web Services (AWS) and allows you to launch virtual machines (VMs), known as instances, in various configurations of memory, CPU, and storage. An…

  • ePHI

    Personal health information (PHI) created, transmitted, or stored in electronic form. ePHI includes any electronic version of PHI, such as electronic medical records, electronic health records, electronic communications between healthcare providers, and electronic health information exchange. ePHI is protected by…

  • EIN

    Also known as the Federal Employer Identification Number or the Federal Tax Identification Number, the EIN is a unique nine-digit number assigned by the Internal Revenue Service to business entities operating in the United States for the purposes of identification.

  • EMEA

    Used by institutions and governments, as well as in marketing and business when referencing the two continents and the Middle Eastern sub-continent all at once.

  • ERP

    A type of software that organizations use to manage day-to-day business activities such as accounting, procurement, project management, risk management and compliance, and supply chain operations. A complete ERP suite also includes enterprise performance management, software that helps plan, budget, predict, and report on an…

  • EPP

    The utilization of artificial intelligence with machine learning models that provide a real-time purchase prediction before purchase action happens within a visitor’s ecommerce session.

  • EAT

    Google’s top factor in determining page quality is its level of E-A-T: Expertise: This refers to the creator of the main content (MC) on the page. Are they an expert on the topic? Do they have the credentials, if necessary, to…

  • ENS

    An interface within Salesforce Marketing Cloud where you can receive notifications for your own system when certain events occur in Marketing Cloud. You can be notified when customers request password resets, get order confirmations, log in using multi-factor authentication (MFA),…

  • EOD

    A platform that enables you to send large volumes of marketing communications or transactional emails, manages subscribers, and complies with email regulations.

  • ER

    The process of determining when references to real-world entities are equivalent (same entity) or not equivalent (different entities). In other words, it is the process of identifying and linking multiple records to the same entity when the records are described…