Cydni Tetro's Articles on Martech Zone

Cydni Tetro

Cydni is a leading product entrepreneur with a focus on building product and driving customer acquisition. She is currently the President of Retail and Chief Product Officer at WhiteClouds, who acquired 3DplusMe where she was the CEO and founder. She worked on technology commercialization for Disney and has worked with the largest brands and retailers in the world to deliver product including Marvel, Star Wars, MLB, MLS, Warner Brothers, Dreamworks, NFL, Disney Stores, Target, Walmart and Toys R Us. She is an Operating Partner at Mercato, a growth equity firm, faculty for the Goldman Sachs 10k small business initiative and founder and President of the Women Tech Council. Cydni holds a master’s degree in business administration and a bachelor’s in computer science from Brigham Young University.
  • Event Marketing
    Whiteclouds 3d Printing

    What We’ve Learned About Customer Acquisition by Swinging for the Fences

    Take us out to the ballgame? Yes! 3DplusMe, a company acquired by WhiteClouds, has been a licensee of MLB for the past two years, creating interactive 3D experiences and personalized full-color 3D products for ballgame-goers. We built and provide the technology that enables MLB attendees to get drafted to their favorite team and “become” a player via our capture-to-print platform. …

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