Graham Rand's Articles on Martech Zone

Graham Rand

Graham Rand is not only passionate about technology, but also an enthusiastic writer. He’s always monitoring changes on the web and tries to stay up to date with everything new. A good example is his login guides website where he presents tutorials for new employees in different companies.
  • Content MarketingMarketing Content

    5 Tips on Writing Marketing Content that Drives Business Value

    Creating compelling marketing copy comes down to providing value for your fans. This doesn’t happen overnight. In fact, writing marketing content that will be meaningful and impactful for a diverse audience is a huge task. These five tips provide a strategic starting point for newbies while providing deeper wisdom for the more experienced folks. Tip #1: Start With The End…

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