Content Marketing

Issuu: A Tool for Marketing, Not Just Magazines

Issuu is often associated with the thriving online shelter magazine industry, burgeoning fashion magazines, and other niche interest groups. But Issuu, with its easy-to-create PDF flip books, can be an invaluable marketing & business development tool as well. At KA+A, as we continue to broaden our client-base, Issuu has become a conduit to share our work with folks across the country. It began with a portfolio book we had designed and printed in small batches using Blurb (another great tool). We loved the immersive experience of a book – its weight in your hands, the smooth matte pages, and browsing at your

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