Influencer Marketing

How Julius Is Increasing the ROI of Influencer Marketing

Influencer marketing is the fastest-growing form of online acquisition. There’s a good reason—recent data proves the ROI of influencer marketing campaigns: Eighty-two percent of consumers are likely to follow a recommendation made by an influencer and That’s why the total influencer marketing spend is estimated to increase from $1 billion to $5-10 billion in the next five years. But, to date, executing compelling influencer marketing campaigns has been a laborious, time-consuming process. First, you need to search social media accounts to create a list of influencers who may be a good fit for your brand. Then comes the research to

Read More...