Jason Shuman's Articles on Martech Zone

Total articles: 1
Jason Shuman

Jason Shuman

Jason is the Chief of Staff at Julius, an Influencer Marketing Platform. Jason is an entrepreneur and VC with experience in direct to consumer eCommerce, two-sided marketplace startups and SaaS. Jason enjoys collaborating with people that seek to solve problems and provide valuable solutions.
  • Content MarketingInfluencer Marketing
    Jason ShumanJun 15, 2017

    How Julius Is Increasing the ROI of Influencer Marketing

    Influencer marketing is the fastest-growing form of online acquisition. There’s a good reason—recent data proves the ROI of influencer marketing campaigns: Eighty-two percent of consumers are likely to follow a recommendation made by an influencer and every $1 spent on an influencer marketing returns $6.50 That’s why the total influencer marketing spend is estimated to increase from $1 billion to…

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