5 Tools to Help Tailor Your Marketing During the Holidays

The Christmas shopping season is one of the most important times of the year for retailers and marketers, and your marketing campaigns need to reflect that importance. Having an effective campaign will ensure your brand gets the attention it deserves during the most profitable time of the year. In today’s world a shotgun approach will no longer cut it when trying to reach your customers. Brands must customize their marketing efforts to meet the individual