Analytics & Testing, Content Marketing, Search Marketing,

Top 3 Marketing Mistakes New Businesses Make

Why did you start your business? I’ll bet the farm that “because I wanted to be a marketer” wasn’t your answer. However, if you’re like the hundreds of small business owners I’ve worked with you probably realized about 30 seconds after you opened your doors that if you didn’t become a marketer, you weren’t going to be a small business owner for very long.  And, truth be told, that frustrates you because you don’t enjoy marketing and it distracts you from other areas of your business. Well, I have some good news. While there’s no way to eliminate the need

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