Not many companies have everything figured out the moment they launch their website. On the contrary, almost 50% of small businesses don’t even have a website, let alone a brand image that they want to develop. The good news is you don’t necessarily have to have it all figured out right off the bat. When you’re just starting out, the most important thing is precisely that – to start. You always have time to make changes and rebrand. As a CMO of Domain.ME, operator of personal .ME domain names, I witness small and big rebranding projects on a daily basis.