Neil Thacker's Articles on Martech Zone
Total articles: 1
Neil Thacker
Neil has been the Go to Market Manager at PlayBox Technology. His role involves the ideation, implementation, and development of international digital marketing strategies for worldwide broadcasting markets. Within this role, he effectively manages design & creative, content development, and other activities within the scope of Digital Marketing. Alongside this, he conducts day-to-day sales activities and works to maintain optimal client, dealer, and distributor relationships. Neil is an IABM Andrew Jones Young Person of the year awards finalist.
-
Advertising Technology
Neil ThackerFeb 10, 2023
Dynamic Creative Ad Servers: The Future of Online Advertising
Online advertising is constantly evolving, and one of the most recent developments is the introduction of dynamic creative ad servers. These advanced ad servers are changing the way advertisers and publishers manage their campaigns, making the process more efficient and effective. In this blog post, we will explore what dynamic creative ad servers are, how they work, and why they…