Ryan Smith

Ryan is Manager of Social Media and Business Development at Raidious. He is a public relations professional who specializes in utilizing social media as a marketing communications tool. Ryan has experience in sports, politics, real estate, and many other industries.
  • Social Media & Influencer Marketingnot listening

    Stop Talking And Listen

    Social media is social. We have all heard that a million times. The reason we have all heard this a million times is because it is the only single constant rule that can be proven about social media by anyone. The biggest problem I see on a regular basis is that people are talking at their followers rather than talking…

  • Social Media & Influencer MarketingDepositphotos 7537438 s

    Social Media Is the New PR

    I recently had lunch with some of my fellow public relations professionals, and as always the conversation turned toward tactics and techniques used in our industry. As the only one in the group utilizing social media as the sole form of communications for clients, my portion of the conversation would seemingly be the shortest of the group. This turned out…

  • Social Media & Influencer MarketingTwitter Badge 1

    Attract Followers, Don’t Buy Them

    It’s not easy to develop a large follower base on Twitter. The easiest way is to cheat and waste your money buying thousands of followers from one of these online “businesses” that offer such services. What is to be gained from buying followers? So what if you have 15,000 followers who have no interest in your business and the message…

  • Social Media & Influencer Marketingdreamstimefree 36806112

    The Most Important Rule in Social Media PR

    Want to know the best part of utilizing social media as part of your public relations campaigns? There are no rules. PR people are constantly being reminded of rules. We have to follow the AP Stylebook, news releases have to be written a certain way and executed at certain times. Social media is an opportunity for your company to break…

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