Analytics & Testing, User Experience

CX versus UX: The Difference Between Customer and User

CX/UX – Only one letter different? Well, more than one letter, but there are a lot of similarities between Customer Experience and User Experience work. Professionals with either focus work to learn about people by doing research! The Similarities of Customer Experience and User Experience Customer and User Experience goals and process are often similar. Both have: A sense that business is not just about selling and buying, but about satisfying needs and providing value while making money. A concern about the problems that happen when we make assumptions and respect for the power of good data. Interest in the

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