Ecommerce and Retail, Mobile and Tablet Marketing

A 5-Step Plan to Optimize Your Checkout for Shoppers.

According to Statista, in 2016, 177.4 million people used mobile devices to shop, research and browse products. This figure is predicted to reach almost 200 million by 2018. And a new report conducted by Addressy cited that cart abandonment has reached a median rate of 66% in the US. Online retailers who don’t offer a great mobile experience are likely to be missing out on business. It’s essential they keep shoppers their engaged through the entire checkout process. Below are 5 things retailers can do to optimize web forms for mobile shoppers. Use Progress Bars – By allowing your customers to