Social Media & Influencer Marketing

Brook Daily: Find the Best Tweets of Interest

While I follow a lot of accounts on Twitter, I don’t actually follow the accounts. Twitter is a stream that I’d have to stare at all day if I wanted to capture all of the information I wanted from it. While I love Twitter and it’s an incredible resource, finding tools that allow you to curate the content is really helpful.


Brook allows you to create categories and then follow Twitter accounts within those categories. As you can see below, I did a search for Analytics, subscribed to the folks I wished to follow, and then assigned them to the category for Analytics.


As someone who doesn’t keep their eye on Twitter throughout the day, this is going to be a priceless addition to the tools I use to curate my Twitter stream and get the information that rises to the top!

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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