AdTech, Analytics & Testing, Artificial Intelligence, Content Marketing, , , Programmatic Ad Buying,

Everything You Need to Know About Artificial Intelligence and Its Impact on PPC, Native, and Display Advertising

This year I took on a couple of ambitious tasks. One was part of my professional development, to learn everything I could about artificial intelligence (AI) and marketing, and the other focused on annual native ad tech research, similar to what was presented here last year – the 2017 Native Advertising Technology Landscape. Little did I know at the time, but an entire ebook came out of the subsequent AI research, “Everything You Need to Know About Marketing Analytics and Artificial Intelligence.” It literally is everything you need to know about marketing and AI today

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, , Graphic Design, Instagram Marketing, LinkedIn Marketing, Marketing Tools, Snapchat Marketing, ,

Design Wizard: Create High-Quality Graphical Content in Minutes

The pressure on marketers, business owners and entrepreneurs to produce high quality, original campaigns has never been as intense as it is right now. Without design knowledge and creative strategies it’s going be increasingly difficult to keep up with the rising standard. Design Wizard is an online graphic design software that offers people a quick, easy and affordable solution to creating visual content.  Every day there are over 1.8 billion images posted online and the vast majority of these are promotional images. Along with business templates, invitations, and cards, Design Wizard offers graphical templates for:

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, Marketing Infographics

A Guide for Small Businesses to Advertise on Facebook

The ability for businesses to organically build an audience and market to them on Facebook has pretty much ground to a halt. That doesn’t mean that Facebook isn’t a great paid advertising resource, though. With virtually every prospective buyer you’re trying to reach in one platform, and the ability to finitely target and reach them, Facebook advertising can drive a lot of demand for your small business. Why Small Businesses Advertise on Facebook This infographic from Headway Capital, a Small Business Guide to Facebook Advertising, walks a small business through all of the steps necessary

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Demand Generation, Ecommerce and Retail, , Marketing Automation, WordPress

ActiveTrail: An Easy-to-Use Email Marketing and Marketing Automation Platform

With branches in the USA, Israel, Germany, France and Latin America, ActiveTrail helps businesses of all shapes and sizes, across the globe, to nurture relationships with their clientele. Since starting as a project internally, the company has become a leading, multi-channel email service provider, offering an advanced marketing platform. ActiveTrail Email Marketing Platform Features Include Email Marketing – Easily build striking, mobile responsive email campaigns. They’re extensive tool includes triggers, contact management, image editor, birthday campaigns, bounce management, user permissions, reports & analytics, domain keys & sender ID, compliance with anti-spam laws, multiple subject lines,

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Content Marketing, Demand Generation, , , , Graphic Design, Instagram Marketing, Lead Scoring, Local Search, Marketing & Sales Videos, Marketing Tools, Mobile and Tablet Marketing, Organic Search, , Search Marketing, , , Video Marketing

Thrivehive: Complete Online Marketing Solutions for Your Local Business

Hiring an agency to build out your site and lead generation isn’t always affordable to the small business… until now. ThriveHive combines actual human guidance with easy-to-use technology to make marketing your business easy, effective, and affordable. With ThriveHive’s Guided Marketing Platform and digital marketing services, you can eliminate the guesswork, maximize your time, and get back to what’s really important—running your business. The Guided Marketing Platform includes a customized marketing plan, expert coaching, a search engine-optimized website, and a marketing software platform. From the platform you can track and view leads, manage contacts, update

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