Search Marketing
Search Marketing involves organic and paid approaches to enhance a website’s search result visibility. Organic methods focus on improving natural search rankings by optimizing content and design, while paid methods display ads through keyword bidding. Voice search, a rising trend, requires adapting strategies to accommodate conversational queries and voice-enabled devices.
-
SITE123: A Free, No-Frills, Effortless Platform for Websites, Blogs, Landing Pages, or Online Stores
Over the last couple of decades, I’ve spent countless hours assisting clients, friends, and companies in building and optimizing their websites. Establishing an online presence is crucial for individuals and businesses alike. However, creating a website’s complexity and technical demands often deter many from venturing into the digital world. The challenges of learning a content management system (CMS), applying a…
-
MindManager: Mind Mapping and Collaboration for the Enterprise
Mind mapping is a visual organization technique used to represent ideas, tasks, or other items linked to and arranged around a central concept or subject. It involves creating a diagram that mimics the way the brain works. It typically consists of a central node from which branches radiate, representing related subtopics, concepts, or tasks. Mind maps are used to generate,…
-
WordPress: Dynamically Redirect an AMP Page To Non-AMP When Unsupported
I have AMP loaded on my site and have seen a nice stream of AMP visits from Google. While I’m not a huge fan of AMP, it does seem to garner quite a bit of attention from search engines. My theme supports AMP in posts (or custom post types that are a post type) but doesn’t support AMP on a…
-
Foursquare: How To Leverage Location Intelligence For Your Local Business or Enterprise
Foursquare has transformed from a location-based social network to a comprehensive platform offering robust solutions for businesses to enhance their visibility and leverage location intelligence. Foursquare provides a dual pathway for businesses to maximize their potential through enhanced visibility and sophisticated location intelligence. Whether you’re a local business aiming to attract more customers or an enterprise looking to refine your…