Ecommerce and Retail, , Mobile and Tablet Marketing, Mobile Applications, Technology, WordPress

OneSignal: Add Push Notifications by Desktop, App, or Email

Each month, I’d get a couple of thousand returning visitors through browser push notifications that we integrated. Unfortunately, the platform we chose is now shutting down so I had to find a new one. Worse, there’s no way of importing those old subscribers back to our site so we’re going to take a hit. For that reason, I needed to choose a platform that’s well-known and scalable. And I found it in OneSignal. Not only does OneSignal do push notifications for browsers, they’re also a one-stop shop for push notifications via mobile applications or by

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Ecommerce and Retail, , Instagram Marketing, Marketing Infographics, Mobile and Tablet Marketing, Organic Search, Publishing, Search Marketing, Snapchat Marketing, , Technology, Video Marketing, WordPress

What Are The Latest Internet Statistics for 2018

Although developed from the mid-80s, the Internet wasn’t fully commercialized in the United States until 1995 when the last restrictions were dropped in order for the Internet to carry commercial traffic. It’s hard to believe that I’ve been working on the Internet since its commercial inception, but I’ve got the gray hairs to prove it! I’m truly lucky to have worked for a company back then that saw the opportunities and threw me headfirst into the technology. The number of innovations that the Internet has unleashed is beyond imagination. And today, it’s questionable whether or

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WordPress

Sitelock: Protect Your WordPress Website and Visitors

WordPress security is one of those things that’s often left until it’s too late. About once a quarter I’m asked to help clean up a site that’s been attacked. The attacks happen because WordPress is left without updating and a known security hole is taken advantage of. Or, more often, it’s a poorly developed theme or plugin that’s not been kept up to date. There are tons of different motivations for hacking WordPress, including acquiring the user and commenter’s email addresses, inserting backlinks to cheat search engines, or injecting malware that drives traffic to unseamly

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WordPress

How to Redirect Users Based on Their Location in WordPress

A few months ago, a multi-location client of mine asked if we could automatically redirect visitors from specific regions to their internal location pages on the site. At first, I didn’t think it was too difficult a request. I thought I could download an IP address to location database and put a few lines of JavaScript into the pages and we’d be done. Well, it’s a lot more difficult than you might think. Here are some of the issues you run into: IP addresses are updated on a continued basis. And free GeoIP databases have

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Marketing Infographics, WordPress

WordPress Maintenance Checklist: The Ultimate List of Tips, Tools, and Best Practices

Just today I was meeting with two of our clients about their WordPress installations. I’m pretty vendor agnostic about content management systems. WordPress’ overall popularity has really helped it since most third-parties will integrate with it, and the themes and plugin ecosystem is as good as you can get. I’ve developed quite a few WordPress plugins, myself, to assist our clients and support the ecosystem. That said, it’s not without its issues, though. Because it’s such a popular content management system, WordPress a primary target of hackers and spammers everywhere. And, because of its ease

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