Sales EnablementSocial Media & Influencer Marketing

Why Not?

  • How does your company profit?
  • Are each of the goals of your company aligned with building that profit?
  • Are each of your management teams’ goals aligned to support the goals of your company?
  • Are each of your employees’ goals aligned with your management’s goals?
  • Are your employees’ performance measured against their goals?
  • Is each employees’ compensation determined by how they meet those goals?
  • Is the employee’s compensation proportional to the impact that meeting those goals have on the bottom line of the company’s profit?
  • Are each of your employee’s rewarded for exceeding those goals in a method that’s proportional to the impact they’re having on the bottom line?
  • Is every hour of your employees’ time impacting their ability to meet their goals?

Why not?

Douglas Karr

Douglas Karr is the founder of the Martech Zone and a recognized expert on digital transformation. Douglas has helped start several successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to launch his own platforms and services. He's a co-founder of Highbridge, a digital transformation consulting firm. Douglas is also a published author of a Dummie's guide and a business leadership book.

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