Friend, Patrick Gibbons, and his team at Walker Information have put together 10 statements about customer intelligence and dedicated a site, Be Customer Intelligent, where you can share stories on how customer intelligent you are.
For years we have studied customer relationships and now, probably more than ever, customer continue to change. They are more demanding and they expect you to know them and deliver products and services in a manner tailored to their wants and needs. More options are available. Switching is easier. Companies you never saw as competitors may now be your biggest threat.
Walker specializes in customer retention and growth strategies, using predictive analytics, cutting edge technology, and expert consultation to deliver results.