Email Marketing & AutomationMarketing InfographicsSocial Media & Influencer Marketing

Increase Email CTRs with Social Sharing

getresponseGetResponse has put together an infographic on the overall impact of social sharing on email click-through rates… and the results are quite striking.

The number of users who include social sharing buttons in their emails increased from 18.3% to 29.4%. Compared to last year’s results, that’s an increase of 61%. What’s even more striking is the exceptionally high performance results for newsletters that included social sharing buttons. Those emails had an average click-through-rate (CTR) 158% higher than emails that didn’t include social sharing.

View the infographic below and download the entire report from GetResponse.

social-sharing-boosts-email

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

Related Articles

Back to top button