Mobile and Tablet Marketing

Firefox 3 Review, Robots, Add-ons and Tweaks

It’s the second day with Mozilla Firefox 3 and I’ve already dislodged Safari from my dock. The browser is quite fast (I’m guessing until all my popular add-ons and a few security updates arrive). I believe it’s worth the upgrade and I can wait a few days until the add-ons are up to speed.

Usability Improvement on the Button Layout

The most noticeable change when you launch FF3 is the larger back button in the Toolbar. Kudos to the interface team on this change. Typical layouts of menu systems in applications set importance by position, but Mozilla designers decided to take it a step further by enlarging the back button. This is a great change… users are definitely more likely to utilize this button more than any others; as a result, the size and positioning are great improvements.

Some Tweaks in Firefox 3

If you type about:config in the url bar in Firefox 3, you have some access to some settings that are both fun – and dangerous. Here are a couple of my favorites I’ve already modified:

  1. general.warnOnAboutConfig – if you don’t like the warning when you open about.config, double-click this to turn the warning FALSE.
  2. browser.urlbar.autoFill – double-click to TRUE and your URLs will auto complete based on your history.
  3. browser.urlbar.doubleClickSelectsAll – double-click to TRUE and when you double-click in your url bar, it will select the entire URL rather than a chunk of it.
  4. general.smoothScroll – double-click to TRUE and it scrolls the pages in your browser nicely.
  5. layout.spellCheckDefault – set this to 2 and you can spell check all fields, not just the text areas!

Easter Eggs: A message from the Robots

Type about:robots in the url bar for a great chuckle! Nice to see developers that have a sense of humor. I wish more applications would add Easter Eggs like this.

about:mozilla is another egg (I think it’s been in each version).

The one Add-on I can’t do without

The Delicious Bookmark Add-on is simply fantastic. If you’re still saving bookmarks in your browser, STOP IT! allows you to share links, organize them, tag them, and even post them to your blog.

The feature I wish could be updated

I like the feature in Internet Explorer that colors the url bar green on secure sites. I wish there was an about:config setting for that.

Douglas Karr

Douglas Karr is the founder of the Martech Zone and a recognized expert on digital transformation. Douglas has helped start several successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to launch his own platforms and services. He's a co-founder of Highbridge, a digital transformation consulting firm. Douglas is also a published author of a Dummie's guide and a business leadership book.

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  1. Re: green URL bar – FF3 does color part of the URL bar green when you visit certain sites. On top of that, instead of just the favicon appearing at the left, the company name appears as well (both appear in the green background).


    I think it has to do with the security certificate because when you hover your mouse over the shaded area you get a tooltip that says “Verified by: Verisign, Inc.”

  2. I use Delicious Bookmarks as well, especially as a means to share bookmarks between computers. I then use a keyword for each type of bookmark with “ff:” in the front. So, all of my financial bookmarks are tagged with “ff:finance” and are likely marked as hidden. I can then mark that tag as a favorite, so it shows up on the Delicious toolbar and menu.

  3. I have been using FireFox 3 since beta 3 or 4, and just realized that the location bar uses full text search of the title and URL of all pages in your history. Although it takes a second or two to search all that data, this is a great usability feature that at first I didn’t care for at first, but now love.

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