Mobile and Tablet Marketing

Follow up on Browser Market Share from Colts.com

When I wrote the post on the Browser Market Share, a lot of the feedback on the post was that I shouldn’t trust the statistics on W3Schools.com. I really questioned this feedback… why in the world would statistics vary significantly from website to website?

Well, thanks to contributors… I found out that it really does matter! I dropped good friend Pat Coyle an email and asked if he’d be willing to share some statistics from Colts.com. My thinking was the avid sports fan is probably quite different from someone visiting a site about Web Technologies and would be a good comparison group to measure against. And it was! The following statistics are based on the last 870,000 visitors to Colts.com:

Colts.com Visitor Browser Market Share:

Colts.com Browser Stats - Detailed

Colts.com Visitor Browser Market Share – Overview:

Colts.com Browser Stats

As for JavaScript, it still shows great penetration:

Colts.com JavaScript Stats

Who knew?! I’ll pay much more attention to independent browser share statistics from now on when viewing them rather than making assumptions on overall market share. On a side note, here are the stats for my blog for the last month. I’ve never actually taken a look at them before, but you’ll see quite a difference!

Browser Stats for my Visitors:

My Browser Stats

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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