Marketing InfographicsMobile Marketing, Messaging, and Apps

The Future of Mobile

Every few days, my daughter and I get in an argument over who has the charging cord. I covet my cord and she tends to leave her cord in her car. If our phones are both down to single digit charge percentages… watch out! Our phones have become part of our person. It’s our connective tissue to our friends, our current memory recorder, our friend that reminds us of what to do next, and even our alarm to wake up to in the morning. When it dies, we feel lost in the wilderness. 🙂

What does the future carry? In my opinion, the desktop, laptop and even the tablet will disappear from our lives and we’ll all simply have our phones. As we sit down at work, we’ll just pull out our phone and view it on the available screen in front of us… much like Airplay with AppleTV works now. The issues with wiring, cabling, synchronizing, etc. will all be gone, all of us will simply run our television, our radio, our cars and everything else via our phone. Broadcast and cable companies will disappear as the mobile device becomes the centerpiece of all our connectivity. Wallets will even disappear as our identification can be verified via mobile device.

Hopefully, between now and then we figure out how to lengthen the life of batteries on our devices, accelerate charging times and/or master induction charging (cableless)… so that my daughter and I don’t have to fight over the charger cable!

This infographic from Three gives us a glimpse of the near future of mobile adoption!

future-of-mobile

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Douglas Karr

Douglas Karr is a fractional Chief Marketing Officer specializing in SaaS and AI companies, where he helps scale marketing operations, drive demand generation, and implement AI-powered strategies. He is the founder and publisher of Martech Zone, a leading publication in marketing technology, and a trusted advisor to startups and enterprises alike. With a track record spanning more than $5 billion in MarTech acquisitions and investments, Douglas has led go-to-market strategy, brand positioning, and digital transformation initiatives for companies ranging from early-stage startups to global tech leaders like Dell, GoDaddy, Salesforce, Oracle, and Adobe. A published author of Corporate Blogging for Dummies and contributor to The Better Business Book, Douglas is also a recognized speaker, curriculum developer, and Forbes contributor. A U.S. Navy veteran, he combines strategic leadership with hands-on execution to help organizations achieve measurable growth.

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