AdTech, Artificial Intelligence, Mobile and Tablet Marketing

Introducing Creative Factory: Mobile Ads Just Got A Lot Easier

Mobile advertising continues to be one of the fastest growing and most challenging sectors of the global marketing economy. According to the ad-buying agency Magna, digital advertising will surpass traditional TV advertising this year (thanks largely to mobile advertising). By 2021, mobile advertising will have increased to $215 billion, or 72 percent of total digital ad-buy budgets. So how can your brand stand out in the noise? With AI targeting a commodity the only way to grab attention is to deliver engaging creative. Yet consumers often see mobile ads being served today as annoying or invasive. That same Forrester study

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