Ad Network, AdTech

The Native Advertising Technology Landscape is Bigger than Expected

In a previous post, Douglas Karr asked, What is Native Advertising? In the article, Douglas featured our latest infographic detailing the entire native advertising technology landscape. This infographic contains 272 companies that touch native in some way. To discover all of these companies I scoured the Internet and viewed hundreds of websites. The task was daunting and tedious. The result was the below infographic. For a thorough understanding of the methodology deployed and definitions used please see the original unveiling here. Click on image to view full screen Download high-resolution versions 2017 Native Advertising Technology Landscape Infographic (1200 dpi JPEG)