Local Search, Organic Search, Search Marketing

5 Questions to Ask Your Search Engine Optimization Consultant

A client we’ve developed an annual infographic strategy for was in our office this week. Like many businesses, they had gone through the roller coaster of having a bad SEO consultant and now hired a new SEO consulting firm to assist them in fixing the damage. And there was damage. Central to the bad SEO’s strategy was backlinking on a plethora of risky sites. Now the client is contacting each of those sites to remove the links, or disavowing them via Google Search Console. From a business standpoint, this is the worst of situations. The client had to pay both