What Marketers Can Learn from Dell’s IT Transformation Research?

Dell defines Information Technology Transformation as the process of enhancing information and communication technology so as to make human lives more efficient and better. IT transformation also centers on improving infrastructure so as to encourage efficiency in systems due to a reduction in the wastage of resources. I’ve been working with Mark Schaefer and his client, Dell Technologies, over the last few months to publish podcasts that provide insight into the people driving IT Transformation as well as the incredible research surrounding the movement. The podcast is called Luminaries. IT transformation essentially centers on looking at how best you have