What is a flash sale? A flash sale is a steeply discounted offer that has a quick expiration. Ecommerce providers are starting to drive many more sales by offering daily flash sales on their site. Consumers wind up returning daily to see what the deal is… purchasing more items, more often. Does it work?
Familiar brands with loyal customers can no longer ignore the allure of flash sales. Retailers can integrate flash sales into their existing websites without having to engage an IT department or invest a lot of time and money. From the Monetate infographic, Flash Sales Becoming the Virtual Equivalents of Outlet Stores