Over a year ago, I wrote about the SEA industry… Search Engine Assassination. It didn’t really have a term associated with it until the most recent algorithm updates. It’s now known as Negative SEO… and Google may be in big trouble because it actually works. The folks at Tasty Placement ran a test where they purchased a bunch of poor links… and subsequently drove down the targeted site’s ranking. Here are the details in this infographic they’ve released:
Simple, isn’t it?
Negative SEO was there even from the beginning of Google. But with the recent algorithm changes the evil side of SEO just got an advantage!
didn’t realize how easily people can ruin a sites ranking…wow I wonder how many of my competitors know this and are trying to ruin my client’s rankings.
It’s definitely the next big opportunity for abuse, Chris!