Flickr, Pinterest, Instagram, Path, Facebook and Twitter are all focusing quite a bit of attention on visuals. It’s long been understood by marketers that visuals are essential to all content marketing efforts – but not it appears more important than ever as these tools fully leverage the image to enhance the user experience and shareability of the content presented. John Lanigan has put together this infographic that points to why brands should adopt and what they can do to get started.
On the heels of these photo and image sites comes video, too… with Socialcam and Klip
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Great post
Thanks for sharing
The fact that everyone can easily share visual content today is probably playing a large role in this. Most cell phones today have great cameras and can instantly share photos with their social connections. The attention span of users is probably a big factor too. People are more likely to notice a picture than text, because they don’t want to take the actual time to read the text.