Marketing InfographicsSocial Media & Influencer Marketing

Answer on Twitter and They Will Purchase

InboxQ recently surveyed 1,825 Twitter Users to observe their behavior on how they ask questions and receive answers on Twitter. On a personal note, I utilize Twitter quite a bit to find answers. In fact, I typically get faster, more accurate answers via Twitter than I do from Google!

There’s one statistic that should catch everyone’s eye on this Infographic… people fully admit that they are more likely to follow (59%) or even make a purchase (64%) from a company who answers them online. This is clearly an advantage that engaged companies have on Twitter.

twitter questions

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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