Content Marketing

Welcome to The 2009 Marketing Tech Blog

If you’ve been a long-time reader of my blog, you’ve probably noticed some changes of recent. I’ve been soliciting the assistance of new bloggers and transforming the blog from my blog to our blog. Today was a huge step forward with that strategy – you’ll now see that my blog has a new theme!

The stunning design was developed by one of our very own, Jon Arnold President of Tuitive Group. He did a beautiful job of capturing the essence of the blog. You’ll also notice that the Author’s page is new – listing each of our bloggers as well as a link to their bio page that provides more information about their expertise and business.

I’ll still be the primary blogger at the Blog but you’ll see each of our other bloggers posting 2 or 3 times a month. The goal is to provide our readers with a well-rounded selection of practical marketing advice. Whether you’re a developer working on CSS issues or a CMO trying to decide the next analytics package to invest in – we’ll continue to provide useful information.

There are other Marketing blogs out there (I follow all of them!)… some are for making money online, some are for keeping up with marketing news, others are to sell conference and whitepaper information. Most are very niche or news oriented. Our goal is to be the goto blog for marketers to improve their marketing efforts and obtain a better return on investment for their efforts. We don’t want a day to go by where you don’t leave with additional information to run your business or do your job better! Period.

About our Photographer

Throughout the site, you’ll find stunning photos of our bloggers, provided by Indianapolis photographer Paul D’Andrea from PDA Photography. Paul set up an entire photo shoot with us and Andrew Ball provided us access to a private museum within AT&T. You’ll see that all of our photos have communication equipment behind us – very cool theme!

Martech Zone Authors
Lorraine and Jon weren’t able to make the group photo.

What’s Next?

Much more to come! We’ll have a collective Events calendar (as well as our own events!), will be working closely to supply premium content to Smaller Indiana’s Marketing page, and I’m confident our own conferences and workshops will be coming soon!

If you have any requests or would like to submit your own article – please click the submit button!

Douglas Karr

Douglas Karr is the founder of the Martech Zone and a recognized expert on digital transformation. Douglas has helped start several successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to launch his own platforms and services. He's a co-founder of Highbridge, a digital transformation consulting firm. Douglas is also a published author of a Dummie's guide and a business leadership book.


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