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Maybe Time to Rethink your Strategy When…

If you’re ever going to tout your solution’s ability to increase sales – perhaps this isn’t the way. I sent a site to a friend of mine Jason, and he found this great little case study on how a restaurant pushed their 1/2 price special and almost doubled their sales.

Hmmm.

5 Comments

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      Hi Mike,

      No doubt there was some result there that the customer was happy enough with to do help write a white paper on. It’s just a very odd choice to put up as a ‘Business Result’.

      My guess is that they had a 1/2 price sale on some products, perhaps their appetizers, and then they doubled their overall sales per customer on entrees.

      Cheers!
      Doug

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