60% of Americans will judge your company based on your online presence. Think about that for a moment. Though your website plays an important role in your online presence, there is more to it. People search for your brand and judge your company based on what comes up on search engines as well.
Investing in online PR helps you manage your online presence
What I love about this infographic most is that it provides some input on how much noise is out there and how much consumers can’t stand it. As business and companies are looking for your brand, online PR strategies can help you be found a lot more effectively. We love working with our PR firm, Dittoe PR… they’re able to ensure our clients are found in the places where their target audience is most active.
Infographic from PRMarketing.com.