The PersonaX Profile is an innovative and proprietary tool developed by Brand X Research that produces a detailed description of core consumers of a product or company. The profile includes critical information that can help determine where to find customers, how they make their buying decisions, and how selling messages can be customized to reach them. It is an ideal tool for:
- Business Owners – find out exactly where, when and how to reach your target customers.
- Marketers – learn crucial criteria before developing key messages to your consumers
- Agencies – resell or deliver added value to your clients by providing research-based profiles of their customers. (It’s a great tool to give you the upper hand when pitching new business too.)
What makes the PersonaX Profile so valuable and unique?
- It can be Geographically Targeted – Wondering what consumers who live within 10 miles of a specific store think? The PersonaX tool gathers that targeted data – quickly and accurately.
- It’s Unbelievably Fast – Ordinarily, it would take weeks to gather and analyze data this specific. But PersonaX can be run, analyzed and reported in 7 business days or less once you provide your customer data. Guaranteed.
- It Costs a fraction of what other Research Costs – If you tried to do it yourself, it would take several people several weeks to gather this amount of quality information. And for other research firms to do it, they will charge an arm and a leg. But the PersonaX technology enables us to gather lots of relevant data, quickly and easily. It’s so cost-effective, you can afford to update your research quarterly… or more often!
- It can be Customized – We can add targeting criteria, additional filters, and other factors that make the data in your PersonaX Profile invaluable to you.
- It’s Analytics – Ultimately, this is what makes Brand X and PersonaX different. Because, unlike most research firms, we don’t send you a complicated report filled with confusing data. We simplify the data. We make it easy to read and understand. And, most importantly, we give you recommendation on how to use the data to benefit your business.
Download our sample PersonaX report to review.