Content Marketing, Podcasting, Publishing, Voice Search

Where To Host, Syndicate and Promote Your Podcast

Last year was the year podcasting exploded in popularity. In fact, 21% of Americans over the age of 12 have said they listened to a podcast in the last month, which has steadily increased year over year from the 12% share in 2008 and I only see this number continue to grow. So have you decided to start your own podcast? Well, there are a few things to consider first – where you will host your podcast and where you will promote it. Below I have listed a few tips and lessons learned from promoting

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Local Search, Marketing Events, Organic Search, Search Marketing, Voice Search

Linkio: 2018 SEO Growth Summit | Q3 2018 | Online Summit

No doubt that you’ve read here my disatisfaction with many SEO professionals in my industry. We work with some incredible brands on driving organic search. The key element of success with organic search is intent. People searching or researching online are doing so with intent to make their next product or service search. That means if we can provide them with the information they need to make an informed choice, they’ll absolutely respond. That’s why I’m really thankful to be asked to join Linkio’s 2018 SEO Growth Summit, an online conference for businesses and professionals

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Amazon, Ecommerce and Retail, Marketing Infographics, Voice Search

Is Voice Search on the Cusp of Transforming Commerce?

The Amazon Show may be the best purchase I’ve made in the last 12 months. I purchased one for my Mom, who lives remote and often has issues with mobile connectivity. Now, she can just tell the Show to call me and we’re doing a video call within seconds. My Mom loved it so much that she purchased one for her grandchildren so she could also keep in touch with them. I’m also able to drop in and say hello to my dog, Gambino, when I’m away for a while. He sees me, barks, and

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Technology, Voice Search

10 Things 8 Hours at CES 2017 Taught Me About Tomorrow’s Tech

Like an idiot, I joined 165,000 other gadget-obsessed technologists, marketers, influencers, hucksters, and assorted others at CES 2017 last week. Most of my time was spent meeting people. Or, more accurately, in Lyfts, Ubers, and cabs braving Vegas traffic from hell on my way to meeting people. But I did reserve eight hours for something everyone who loves technology should do at least once: wander the floor of the main convention halls at CES, the Consumer Electronics Show. What do you see? You see tomorrow. Or, rather, visions of tomorrow that may or may not

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Marketing Infographics, Mobile and Tablet Marketing, Search Marketing, Voice Search

7 SEO Key Strategies You Should be Deploying in 2016

A few years ago, I wrote that SEO was dead. The title was a bit over the top, but I stand by the content. Google was quickly catching up with an industry that was gaming search engines and resulting in the quality of search engines dropping significantly. They released a series of algorithms that not only made it difficult to manipulate search rankings, they even buried those they found doing blackhat SEO. That’s not to say a site shouldn’t be optimized for organic search. It’s just that SEO professionals that had limited their expertise to

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