If you're a platform that's sending transactional emails, you're probably finding that they're hard-coded on the back-end and difficult to modify without your developer's assistance. Transactional emails are emails sent to folks that you have a business engagement with and they are not susceptible to regulatory compliance (that means they don't require an unsubscribe link). Transactional or system emails typically get higher open and click through rates so it's a real opportunity to market to your customers to improve retention, upsell or educate them.
Here's a walkthrough of their platform:
If you have to put in a change request for every internal email, you'll see how things get old very fast. Sendwithus is great developer platform to integrate emails that can be designed, managed and tracked without that change request. Your developer just integrates the Sendwithus API to call the right email and they do the rest.
Sendwithus Platform Features
- A/B Testing built-in – quickly test new ideas and content.
- Analytics – measure emails delivered, opened, and links clicked.
- Email Editing – easily update your emails external to your system.