Marketing InfographicsSocial Media & Influencer Marketing

15% Use Social Media to Find Local Businesses

Did you know 15 percent of consumers use social networking sites to search for local businesses? Too many companies are missing out on the opportunity to develop their own community within social media, helping to grow their authority and awareness within the networks of people most interested in their products and services. Even those who recognize the opportunity are still struggling to execute it, though.

We’ve discussed Balihoo’s local marketing automation toolset on the blog previously. They recently released this infographic with social media facts every business should be aware of.

Social-Media-Infographic

Douglas Karr

Douglas Karr is the founder of the Martech Zone and a recognized expert on digital transformation. Douglas has helped start several successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to launch his own platforms and services. He's a co-founder of Highbridge, a digital transformation consulting firm. Douglas is also a published author of a Dummie's guide and a business leadership book.

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One Comment

  1. This infographic title is missing the word “Only”. After all by comparison 11% of consumers still use the print yellow pages. Social media is not a hotbed for local search (at least, not yet).

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