Marketing Infographics, Sales Enablement, Search Marketing,

Presentation: How to Supercharge Your Event

I’ve been a longtime fan of Hugh McLeod and his art at gapingvoid for many, many years. Hugh recently published this presentation on supercharging your event. Too many event marketers believe that marketing ends once the event begins. In this day of search and social media, though, supercharging your event with the right offerings and opportunities will push the success of your event – and subsequent events for months and years to come.

When I read online about a great event experience that my colleagues are having, I can’t help but feel a bit left out. I make it a point to schedule getting to the next event that the people and the organizers are putting together. While your marketing for attendance at the current event may stop once the doors open, your marketing efforts for the next event have just begun!

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Douglas Karr 

Douglas Karr is the founder of The MarTech Blog and recognized MarTech expert. Doug is a Keynote and Marketing Public Speaker. He's the CEO of DK New Media, an agency specializing in assisting marketing technology companies with their inbound marketing - leveraging social media, blogging, search engine optimization, pay per click and public relations. He's developed digital marketing and product strategies for Angie's List, GoDaddy, Salesforce, Webtrends, and SmartFOCUS. Douglas is also the author of Corporate Blogging for Dummies and co-author of The Better Business Book.

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  1. 1

    HI Douglas, thanks for this awesome tips. However, I am just curious that I guess it needs to get prepared when starting your big dream. We really got to think it all preparations you mentioned in your post.