Brax: Create, Optimize, And Scale Your Native Advertising From A Single Dashboard

Much of the complexity of working with Native Advertising networks is the difficulty of working across ad networks and their tools to measure, compare, create, optimize, and scale your native advertising. Brax: Manage Native Ads All In One Place Brax is a native advertising platform for bulk management, unified reporting, and rule-based goal optimization across sources. Brax streamlines content syndication across Yahoo Gemini, Outbrain, Taboola, Revcontent, Content.ad, and others. With Brax, you’re able to measure

How To Make An Animated GIF For Your Next Email Marketing Campaign Using Photoshop

We’re having an amazing time working with key client Closet52, an online dress store that we branded and built from the ground up for an established and well-known fashion company in New York. Their leadership is always working with us on collaborative ideas for the next campaign or strategy that we’re executing. As part of their implementation, we deployed Klaviyo for Shopify Plus. Klaviyo is a well-known marketing automation platform with very tight integration to

Retina AI: Using Predictive AI to Optimize Marketing Campaigns and Establish Customer Lifetime Value (CLV)

The environment is changing rapidly for marketers. With the new privacy-focused iOS updates from Apple and Chrome eliminating third-party cookies in 2023 – among other changes – marketers are having to adapt their game to fit with new regulations. One of the big changes is the increasing value found in first-party data. Brands must now rely on opt-in and first-party data to help drive campaigns. What is Customer Lifetime Value (CLV)? Customer Lifetime Value (CLV)

How to Use Video for Marketing Your Small Real Estate Business

Do you know the importance of video marketing for the online presence of your real estate business? No matter you’re a buyer or seller, you need a trusted and reputable brand identity to attract clients. As a result, the competition in real estate marketing is so fierce that you can’t easily boost your small business. Fortunately, digital marketing has provided businesses of all sizes with many useful features to increase their brand awareness. Video marketing is

Convert Pro: Lead Generation & Email Opt-In Popup Plugin for WordPress

Given the dominance of WordPress as a content management system, it’s surprising how little attention is actually paid in the core platform on actual conversions. Virtually every publication – whether it’s a business or a personal blog – looks to convert visitors into subscribers or prospects. However, there’s really no elements within the core platform to accommodate this activity. Convert Pro is a comprehensive WordPress plugin that offers a drag & drop editor, mobile responsive