MakeWebBetter: Build and Grow Your Ecommerce Business with WooCommerce and Hubspot

Reading Time: 3 minutes There’s no doubting the far reach of Hubspot as a CRM and marketing automation platform and WordPress as a Content Management System. Because it’s a simple plugin and add-on, WooCommerce has been growing in popularity as an ecommerce platform to easily implement. While WordPress has released it’s own CRM, the platform lacks the maturity of Hubspot for its ability to drive process to the acquisition and retention strategies of an organization. Hubspot’s affordable coupling of

How to Reduce and Recover Abandoned Shopping Carts

Reading Time: 2 minutes In the past, I’ve shared quite a few articles – including designing the perfect ecommerce checkout page  – to avoid abandoned shopping carts, but I continue to work with clients that have difficulty in optimizing their ecommerce user experience and checkout experience. What are the Average Cart Abandonment Rates? Desktop – Average Abandonment Rates are 67.1% Tablet – Average Abandonment Rates are 70% Phone – Average Abandonment Rates are 77.8% Your site will never attain