AdTech Book: A Free Online Resource to Learn Everything About Advertising Technology

The online advertising ecosystem consists of companies, technology systems, and complex technical processes all working together to serve ads to online users across the Internet. Online advertising has brought with it a number of positives. For one, it’s provided content creators with a source of revenue so they can distribute their content for free to online users. It’s also allowed new and existing media and technology businesses to grow and thrive. However, while the online advertising