Adobe Creative Cloud

Martech Zone articles tagged adobe creative cloud:

  • Sales and Marketing TrainingTips for New Marketers

    Tips for New Marketers From This Ol’ Veteran

    The journey from a novice to a seasoned professional is both exhilarating and challenging. With the integration of digital technologies and the advent of artificial intelligence (AI) reshaping the landscape, marketers today must be adept not only at traditional strategies but also at leveraging the latest tools and platforms. If you’ve recently read about my move into the AI industry,…

  • Content MarketingExtensis Font Licensing and Asset Management

    Extensis: Streamlining Global Asset Management with a Focus on Font Compliance and Licensing

    With large, globally dispersed creative teams, the intricacies of font usage, license adherence, and risk management in creative projects often pose operational hurdles, demanding a solution that organizes assets and proactively mitigates legal and operational risks. Extensis has established itself as a leader through its Creative Intelligence Suite. This suite is a comprehensive solution designed to streamline creative operations and…

  • Marketing ToolsAdobe Workfront: Marketing Workflows and Enterprise Marketing Collaboration Platform

    Adobe Workfront: Transforming Marketing Workflows and Enhancing Enterprise Collaboration

    The complexities of resources, mediums, and channels in enterprise marketing require tools to ensure workflows and collaboration are handled efficiently and easily. Having a workflow and collaboration tool offers the following benefits to enterprise marketers: Centralized Project Management: Enterprise marketing involves managing a multitude of projects simultaneously, often with overlapping timelines and resources. A centralized project management platform streamlines this…

  • Content MarketingHow To Load Adobe Fonts Typekit Faster With JavaScript

    How To Load Adobe Fonts (Typekit) Faster With JavaScript

    As I’ve been looking to improve the performance of my site, one area of concern is loading the custom fonts that I’m using via Adobe Fonts from Adobe Creative Cloud (also known as TypeKit). If you’d like to load fonts, there are quite a few ways: Browser-Safe Fonts: By avoiding the use of any custom fonts and, instead, using the…

  • Email Marketing & AutomationPhotoshop Animated GIF for Email Marketing

    How To Make An Animated GIF For Your Next Email Marketing Campaign Using Photoshop

    We built an online dress store for a dress manufacturer that we branded and built from the ground up to bring a direct-to-consumer (D2C) offering to the marketplace. Their leadership is always working with us on collaborative ideas for the next campaign or strategy that we’re executing. As part of their implementation, we deployed Klaviyo for Shopify Plus. Klaviyo is…

  • Artificial IntelligenceDigital Asset Management Trends

    The Top 5 Trends in Digital Asset Management (DAM) Happening In 2021

    Moving into 2021, there are some advancements happening in the Digital Asset Management (DAM) industry. In 2020 we witnessed massive changes in work habits and consumer behavior due to covid-19. According to Deloitte, the number of people working from home doubled in Switzerland during the pandemic. There is also reason to believe that the crisis will cause a permanent increase…

  • Content MarketingHow to Compress a PDF

    How to Compress a PDF File with Adobe

    For the last few years, I was utilizing a great third-party tool to compress my PDF files for use online. Speed is always a factor online, so whether I’m emailing a PDF file or hosting it, I want to ensure that it’s compressed. Why Compress a PDF? Compression can take a file that’s multiple megabytes and bring it down to…

  • Marketing ToolsBurning Money

    Adobe Creative Cloud: Read the Fine Print on Licenses!

    When Adobe Creative Cloud launched, I signed up! No more buying expensive licenses and managing DVD keys… just download and install as needed. We have an amazing team that works on our designs, but we often just have to make a quick edit or adjustment after we get files from our designers, so I purchased a license. My business partner…

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