Purply: Automated Affiliate Program Management for Ecommerce

As online business continues to grow, especially during this time of Covid-19, as well as year over year during the holiday season, small and midsize companies are increasingly entering the digital fray. These businesses are in direct competition with much larger, established players, such as Amazon and Walmart. For these businesses to stay viable and competitive, adopting an affiliate marketing strategy is crucial. Martech Zone utilizes affiliate programs to offset its expenses and to drive

26 Steps to Creating a Successful Ecommerce Business in 2015

By 2017, ecommerce sales are estimated to reach $434 billion in the United States. We’ve been actually developing this site to add some ecommerce solutions and strategies after testing some automated reporting solutions last year. Much more to come in the next few months – we promise! Ecommerce Platforms developed this infographic with ecommerce strategies that will help you develop a sustainable business and focus on what you should do to succeed, from targeting the

ChaCha Launches Social Affiliate Program

There are quite a few affiliate programs that I belong to but I’m quite picky about what I promote on our blog and via social. There’s an interesting dilemma when it comes to affiliate marketing, though. Most of the affiliate opportunities are based on your klout or the number of followers you have… not necessarily based on your influence and ability to convert prospects into customers. Affiliate systems are all over the place but ChaCha

It’s the Last 10 Percent

In the last few months, we’ve had at least a dozen releases of new functionality in our application and our integrations. Unfortunately, we also have a few projects that were started many, many months ago prior to my arrival that still aren’t ready for production. It’s not the team’s fault, but it’s now my responsibility to get to production. There’s no question that I have the right team and the right technology. But 90% of