Agency Management

Martech Zone articles tagged agency management:

  • Marketing ToolsHive: Project Management, Resource Tracking, Approvals, Workflows for marketing teams and agencies

    Hive: Collaborative, Efficient Campaign and Workflow Management for Marketing Teams and Agencies

    Marketing teams and agencies increasingly recognize the importance of robust project management platforms to scale their operations efficiently. With the burgeoning demand for more personalized and diverse marketing strategies, these teams face the challenge of managing complex projects, often with tight deadlines and multiple stakeholders. Companies who adopt project management practices report 27% higher performance in achieving their marketing goals.…

  • Analytics & TestingGoogle Primer

    Google Primer: Learn New Business and Digital Marketing Skills

    Business owners and marketers are often overwhelmed when it comes to digital marketing. There’s a mindset that I push folks to adopt as they think about sales and marketing online: It’s always going to change – every platform is going through intense transformation right now – artificial intelligence, machine learning, natural language processing, virtual reality, mixed reality, big data, blockchain,…

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