Agilone
Martech Zone articles tagged agilone:
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CRM and Data Platforms
Acquia: What is a Customer Data Platform?
As customers communicate and create transactions with your business today, it’s getting more and more challenging to maintain a central view of the customer in real-time. I recently met with a client who was having just these difficulties. Their email marketing vendor differed from their mobile messaging platform outside their data repository. Customers were interacting, but because the central data…