Alinean

Martech Zone articles tagged alinean:

  • Content MarketingMediafly

    Mediafly: End-To-End Sales Enablement and Content Management

    Carson Conent, CEO of Mediafly, shared a great article that answered the question, What Is Sales Engagement? when it comes to identifying and finding a sales engagement platform. The definition of Sales Engagement is: A strategic, ongoing process that equips all client-facing employees with the ability to consistently and systematically have a valuable conversation with the right set of customer…

  • Content Marketingcontent marketing investment

    The Value of Content Marketing

    This is a unique look at content marketing. We shared the Content Grid yesterday, discussing how each type of content can be utilized strategically. This infographic calls for an even more robust strategy because the behavior of readers is changing… becoming more skeptical and frugal. Per the Alinean Infographic: Achieving a return on content marketing investment requires more relevant, provocative,…

Back to top button
Close

Adblock Detected

Martech Zone is able to provide you this content at no cost because we monetize our site through ad revenue, affiliate links, and sponsorships. We would appreciate if you would remove your ad blocker as you view our site.