Allow
Martech Zone articles tagged allow:
-
Search Marketing
SEO Statistics: History, Industry, and Trends in Organic Search (Updated for 2023)
Search engine optimization (SEO) affects the online visibility of a website or a web page in a web search engine’s unpaid results, referred to as natural, organic, or earned results. Search Engine History Here’s a timeline of organic search history and its evolution over the years: 1994: AltaVista was launched. Ask.com (originally Ask Jeeves) started ranking links by popularity. 1995:…
-
Search Marketing
What is a Robots.txt File? Everything You Need To Write, Submit, and Recrawl a Robots File for SEO
We’ve written a comprehensive article on how search engines find, crawl, and index your websites. A foundational step in that process is the robots.txt file, the gateway for a search engine to crawl your site. Understanding how to construct a robots.txt file properly is essential in search engine optimization (SEO). This simple yet powerful tool helps webmasters control how search…
-
Content Marketing
Working With The .htaccess File In WordPress
WordPress is a great platform that is made all the better by how detailed and powerful the standard WordPress dashboard is. You can achieve much, in terms of customizing the way that your site feels and functions, by simply using the tools that WordPress has made available to you as standard. There comes a time in any website owner’s life,…