Automation Goals

Martech Zone articles tagged automation goals:

  • Analytics & Testing
    human robot

    The Goals of Automation Tools and Marketing Efforts

    There are some trends within the digital marketing industry that we’re observing that are already having an impact on budgets and resources – and will continue to in the future. From an investment perspective, services marketing budgets will grow slightly in 2016, to about 1.5% of total services revenue. The increases will lag expected growth in services revenue, however, putting…

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