50+ Online SEO Tools for Audits, Backlink Monitoring, Keyword Research, and Rank Tracking

Reading Time: 11 minutes We’re always on the lookout for great tools and with a $5 billion industry, SEO is one market that has a ton of tools to help you. Whether you’re researching you or your competitors’ backlinks, trying to identify keywords and cocurrence terms, or simply trying to monitor how your site is ranking, here are the most popular SEO tools and platforms on the market. Key Features of Search Engine Optimization Tools and Tracking Platforms Audits

Underrated Link Building Tactics that Work Surprisingly Well

Reading Time: 2 minutes Digital marketers rely on link building as a vital strategy in search engine optimization (SEO) to increase their page rankings on the search engine results pages (SERPs). With marketers working to earn backlinks and improve site traffic, generate leads, and achieve other objectives, they have learned to turn to a number of popular methods in their toolbox. What’s a Backlink? A backlink is a clickable link from one site to your own. Search engines like

Your Guest Blogger Checklist

Reading Time: 3 minutes SEO companies continue to try and manipulate search engine results… it simply won’t stop. Matt Cutts of Google wrote a great post, The decay and fall of guest blogging for SEO includes a video on his stand on guest blogging and Matt provides this as his bottom line: I just want to highlight that a bunch of low-quality or spam sites have latched on to “guest blogging” as their link-building strategy, and we see a

Why We Never Do Press Release Distribution Services Anymore

Reading Time: 2 minutes One of our clients surprised us today, they let us know that they signed up for a Press Release Distribution service recommended by one of their partners where they could distribute their press release to over 500 different sites. I immediately groaned… here’s why: Press Release Distribution services don’t rank the content you promote at all, so unless someone’s actively listening for specific press releases, they’re often never found in search results. Press Release Distribution

All the Details You Need to Rank with Local SEO Marketing

Reading Time: 2 minutes We’ve really been having some fun with a local home service company here in Indianapolis and working on their inbound marketing efforts. Most of our experience to date has been working with enterprise clients who also hoped to rank regionally and we unlocked some great strategies for them. This specific client isn’t in any other city, though, and has a ton of competition here. We deployed an amazing site, built a great content library, produced